02.22.07
Youtube deal with CBS falls apart
With such huge hype behind the big G’s takeover of Youtube last year, one can’t help wonder how good a decision it really was when yet another huge partn er seems to be reconsidering it’s deal with the search engine giant. According to a person knowledgeable in the talks, CBS has decided to step away from a multi-million dollar deal due to an inability to come to an agreement on the length of the deal. Responsible for blockbuster shows such as Survivor, CSI, and The Late Show with David Letterman, CBS has been the leader in television broadcasting for several years and is definitely a big loss to the entire Youtube userbase. While an agreement is not yet ruled out, it is looking likely that a much smaller agreement is the most likely possibility. So, with last weeks news of Viacom throwing down the hammer and walking away from Youtube, did Google make a big mistake in purchasing the online video resource? I would never count Google out, and all it takes is one big application and all these broadcasters will be right back at Google’s doorstep…
